Impacting lives since 2012

Think for Good was founded in 2012 by Tray Deadwyler, who brings more than 17 years of experience within the nonprofit sector to the team. From growing the national service portfolio at Points of Light Foundation to co-creating innovative community interventions, TFG skillfully harnesses various forms of philanthropy to empower individuals and organizations to take action within communities.

Meet The Founder

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Traymone “Tray” Deadwyler is the Founder and Executive Director of the capacity building non-profit, Think for Good. Think for Good supports individuals and organizations as they increase their efficacy through creative ideation, planning and implementation. Committed to systemic problem-solving and co-creating a theory of change to achieve success in any area. Think for Good works collectively with their clients to push beyond the normal sense of charity and altruism to develop foundational solutions, embodying the company mission, “Solve it Together”.

Connect with Tray Deadwyler

Dedication to Unparalleled Service Is Reflected in Tray's Mission

Traymone's Coaching & Consulting Philosophy

Keenly aware of the challenges of life and leadership, I am committed to helping you and your team rise above daily frustrations and find the connection points of purpose in everyday occurrences. My team and I are focused on helping individuals and organizations come into a fundamental understanding of their identity and purpose. As a result, our clients are able to infuse their strengths to breakdown silos that prevent shared knowledge, connection, and positive change.

I am deliberate about those I partner with as clients. Together we will focus on personality, character, mission, and culture rather than job title and status. I am committed to holistic coaching and consulting where I can intentionally establish trust and transparency so that you are “seen, heard, and known”. Through innovative assessment and evaluative practices, we will walk through a transformative experience attaining desired outcomes with immediate, practical, sustaining steps of action.

My heart beats through encouraging people and changing the mindset of those who are stuck and silently screaming for an opportunity to grow and lead. My job is to empower you to pinpoint your dynamic capability and give voice to, take ownership of, and achieve your prioritized personal, professional, and organizational goals. Recognized for sound coaching and consulting methodologies, my servant leadership style is the catalyst for bold decisions and bravery in life and leadership.

Why The Service Nerd?

Benefit 1

Our approach is unique. We’re not here to save the day, we’re here to walk the journey with you and support the future success of your life, organization, and leadership.

Benefit 2

Our expertise in the field is unmatched, and the topics we will coach you on are personalized to your challenges, needs, and desired outcomes.

Benefit 3

Our goal is empowerment—you will learn, grow, and then go! You’ll leave our time together feeling empowered and confident in your convictions, abilities, and work.

Benefit 4

Our focus is on connection—we meet you where you are, and help to make the complex simple and palpable. Our tenaciously prepared team effectively blends technical fundamentals with leadership development.

What Clients Say

The Service Nerd

Looking for a Reliable Dedicated Partner?

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with Tray Deadwyler